Sam Fraser (MISTD)

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I am a graphic designer Based In Pōneke, New Zealand. I recently graduated from Massey University Toi Rauwhārangi College of Creative Arts. I design identities, publications, t-shirts, posters and more. I am currently avaliable for full-time and part-time work opportunities. 
Recognition REC︎︎︎︎︎︎
DINZ Best Awards 1x Bronze
(ISTD) International Society of Typographic Designers (Pass with Commendation)


Contractors REC︎︎︎︎︎︎
Warner Music Group
Dick & Jane
The Performance Arcade


Education
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Bachelor of Visual Communication Design
First Class Honours 2017-2020

Contact me
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Mobile +64 21 2160524
Email: sam.fra@icloud.com

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Mark

A Close-up of a Vase with Flowers in it

GROUP PROJEC
T / 2020

A Close-up of a Vase with Flowers in it looks at artificial intelligence - A study of its capabilities. A study of its limitations. An appreciation of its efforts to paint a better world, one caption at a time. The exhibition draws attention to the censorship of information through a side-by-side display of images and their A.I generated captions.
        Through this innocent filter that is the A.I, firearms become baseball bats, wounds become hotdogs and the allure of the human body becomes a teddy bear.
        Something sinister this way comes, rising straight out of the software's mountain of otherwise amusing inadequacies. Is this act of censorship merely an extended display of the software failure or a conscientious decision made by the developers?
        Perhaps there's no need to get too fixated on that - maybe it is best to just enjoy these curious image-and-text combos for what they are: A curious peek into the incomplete workings of the A.I.








Mark